S.T Strongman.Training

Strongman.Training

Promoting

Coaching

Considerations for Coaching and Promoting Max Weight Events

12 February 2024

Max weight events can result in some of the most exciting moments of a competition, but they can also tank an entire competition when mismanaged. We have experienced both, and as always, we want to help you avoid competition disaster. So let’s take a deep dive into exactly how max events work and how you can best coach for and promote them.

Business

How to Set Fair & Profitable Coaching Prices

5 February 2024

It’s no secret that coaching is a tough way to make a living. And discussing pricing is often a difficult task for fitness professionals, especially because most of us aren’t in it for the money. I always tell people that if I could pay my mortgage with their happiness and PR’s, I wouldn’t charge a dime for my coaching.

Promoting

How to Choose Event Weights for Competition

23 January 2024

In my humble opinion, choosing event weights is one of the hardest – and most critical – parts of promoting a strongman competition. If you go too light, people are bored and tired and complaining of “rep fests.” If you go too heavy, too many people zero, and then it’s sad to compete and sad to watch and no one is happy.

Promoting

How to Run Rules Meetings That Don’t Suck

17 January 2024

A smooth, efficient, and informative rules meeting lays the foundation for a smooth and efficient competition. Talk too long and you’ll lose people. Withhold too much information and you’ll leave people confused and open the door to discrepancies and questions all day.

Business

Social Media 101 for Strength Coaches

5 January 2024

By Kelly Plush, T-Rex Designs (@trextryingstrongman) Word of mouth no longer automatically directs people to your doorstep: it sends them to your socials. When most people hear a name they’re unfamiliar with, they whip out their phone and search social media. So your digital curb appeal matters now more than ever!

Business

Promoters’ Guide to 1099-K Tax Form

6 November 2023

If you’ve used Stripe, Venmo, PayPal, Square, Iron Podium, or any other third party payment processor this year, there’s a good chance you’ll be receiving a 1099-K at tax time.

Promoting

How to Choose Events for a Strongman Competition

17 October 2023

One of the first decisions to make when promoting a strongman competition is what events to have. In almost all cases, it is 100% up to the promoter to choose the events, weights, and overall structure of the competition. If you like overhead events, you can literally promote a show with 5 overhead events. Hate overhead events? You don’t even need to have one.